ooh - Politis Out of Home

Politis Group & Ministry of Energy

Posted on 17 March 202313 June 2025 by kprotogerou

Politis Group and the Municipality of Energy have joined forces for an initiative aimed at promoting sustainable energy practices, improving energy efficiency and promoting the adoption of renewable energy sources within the city.

As Athens faces increasing energy demands and environmental concerns, this initiative plays a crucial role in creating a greener and more resilient urban environment.

By 2030, the Ministry of Energy aims to achieve a significant reduction in carbon emissions, increase the share of renewable energy in the city’s electricity grid and position Athens as a leading smart energy city in Europe.

Through continuous innovation, public participation and strategic planning, the city is on track to become a model for sustainable urban energy management.

For more information, citizens and businesses can work with the office of the Ministry of Energy , participate in sustainability workshops and contribute to ongoing community-led energy projects.

Politis Group at the WOO Global Canada

Posted on 27 May 202213 June 2025 by kprotogerou

Politis Group was honored to represent Greece at the prestigious World Out of Home Organization (WOO) Global Congress held in Toronto at Canada as a regular member. This global gathering brought together leaders, innovators, and changemakers in the Out of Home (OOH) advertising industry from across the world.

As a leader in the Greek OOH advertising, Politis Group had the unique opportunity to showcase the growth, innovation, and potential of Greece’s market on an international stage. Our presence at the Congress underlined our commitment to staying at the forefront of industry trends, technology, and global best practices.

Some of the key highlights from the congress were engaging with international peers on the future of Out of Home media, sharing insights on Greece’s evolving OOH sector and Politis Group’s role in shaping it, exploring sustainable and digital innovations transforming the advertising world and strengthening global partnerships and collaborations.

Being part of the WOO Global Congress not only affirmed our dedication to excellence but also reinforced our mission to align Greek OOH media with international standards.

Indication of the mobility observed in the industry to share best practices and coordinate on the creative challenges presented is the visit of the President of the World Out Of Home Organization (WOO), Mr. Tom Goddard, to the Politis Group headquarters in Greece.

In his meeting with Politis Group CEO, Mr. Haris Politis, the WOO President had the opportunity to learn about the important developments in OOH in Greece and shared his expectations for global developments in the industry, that has been at the center of advertising attention with the transition to the digital era.

We look back at this milestone with pride and continue to drive forward with a vision rooted in progress, creativity, and global connectivity.

Politis Group at FORO ALOOH

Posted on 27 September 201913 June 2025 by kprotogerou

Politis Group was honored to be invited, participate and represent Greece at FORO ALOOH 2019 in Buenos Aires, Argentina.

Being the leader of outdoor advertising in Greece, Politis Group presented the latest OOH trends and some interesting views and expectations on how the big OOH brands will shape the future of out of home advertising.

During the 2nd day of the FORO ALOOH 2019 Marios Georgakopoulos, New Business Manager of Politis Group, Borja Balanzat Góngora, General Director of Exterion Media (Spain), Tom Goddard, President of World Out of Home Organization (United Kingdom), Ricardo Bastos, CEO of DreamMedia Group (Portugal) and Jim Liu, CEO of BNR Communications (China) talked about some of the most significant OOH matters, including digital transformation of the network, transactions automation and interoperability applications between advertising point and targeted group. The discussion was moderated by Kym Frank, president of Geopath (USA).

Apart from its leading position in the Greek market and a growing presence in Cyprus, Politis Group has already started implementing a digital transformation program of its operation by collaborating with the world’s largest suppliers of ΟΟΗ specialized software and automation systems.